With a combined 60–80% market share, Microsoft and Amazon Web Services (AWS) are allegedly undermining competition in the cloud computing space, according to the UK’s antitrust authorities. The UK’s Competition and Markets Authority (CMA) concluded after a 21-month study that Microsoft and AWS each hold between 30 and 40 percent of the market.
Only five to ten percent of the market is held by Google, the third-largest rival. The remaining portion is split between private companies that are unable to compete with the IT behemoths, which makes the market for Microsoft and AWS.
According to the research, cloud providers allow users to use pooled computing resources whenever necessary, eliminating the need for them to purchase the gear and software for daily-use programs. This covers networking, processing, storage, and services that may be utilized for cloud application management.
The research went on to say that the high startup costs in the cloud services sector make it difficult for new businesses to enter the competitive market. Furthermore, due to costs and a convoluted data transfer procedure between businesses, relatively few organizations switch cloud providers.
Also Read:
In Texas, a Deadly Measles Outbreak Does little to Dispel Vaccine Skepticism
